
5 key ecommerce metrics
According to IMRG, the eCommerce market in the U.K. was worth more than £133 billion in 2016. Compare that to the global eCommerce market worth of $22.1 trillion (UNCTAD) and it’s clear to see that online purchasing is taking over the world. The beauty of eCommerce is that it enables businesses to connect with potential new buyers from all over the world, at any time of the day. In 2017,...