
10 Remarketing Tools For Reengaging & Winning The Conversion
Remarketing can help get your brand in front of a more relevant audience. Here are 10 remarketing tools to assist in winning the conversion. Remarketing tools effectively direct advertisements to people who have already shown an interest in your business. Your team might consider remarketing as a way to reengage with customers to get them to revisit your site, this time resulting in a...
20 essential skills for digital marketers
You don’t need to have every single digital marketing skill out there, but the ones on this list will help you succeed in any role. Many people come into the digital marketing industry with the soft skills they need to do a great job. These skills can make it easier for them to learn the hard skills necessary to perform their job duties. It’s been said that soft skills can’t really be...
7 key points of using digital technology in marketing services for success
Digital advertising services help you improve your organization online via search, social media platforms, and also paid networks. Unlike standard methods such as print media or television digital advertising and marketing solutions just concentrate on electronic channels utilizing data. A lot of great electronic advertising and marketing platforms like Digital Marketing Solutions supply...
Four ways to use your website data to discover missed sales opportunities
Master these four core KPIs that should be studied to understand why visitors leave your site without making a conversion In the age of online marketing and data intelligence, every click matters. Traffic is a great metric for the potential success of your business, after all. Alas, traffic means little without conversions. A brick-and-mortar store that sees plenty of footfall but fails to...
Budget-friendly digital marketing for small businesses in 2021
In 2020, small businesses faced more challenges than we ever expected. A hard year revealed our efforts and resilience in difficult times. We all look back at the shutdowns, the quarantining and the losses and say, “Now what?” Now, it’s time to move forward and show our communities that we are still here. This does not require an expensive marketing campaign using money we...
Online marketing tips for manufacturing companies
Like most industries, manufacturing companies get a majority of business by maintaining their loyal customers. However, partnerships and word-of-mouth have proven to be just as important for manufacturers. While traditional and more “old-school” marketing techniques have been the crux of the industrial sector, ruling out online marketing as a part of your business strategy should be avoided....
5 copywriting tips for affiliate marketers
Affiliate marketing is still going strong in the world of marketing. However, the competition is more fierce than ever. There are PPC (pay-per-click) ads, social media ads, CPC (cost-per-click), and of course, the growing number of affiliate partnerships. So, how can you empower your affiliate marketing to succeed in the competitive digital marketing society? Amazing copy is the solution....
Ecommerce & Mcommerce: How to prepare for the holidays
Are you getting your ecommerce and mcommerce programs ready for the holidays? Read about what to do to take advantage of their full potential here. Congratulations on making it through another record-breaking Black Friday and Cyber Monday. These eye-opening numbers illustrate just how busy online retailers were from November 27-30: Shopify’s data shows that sales increased 76% on its platform...
How SEO and PPC can work together to drive traffic and conversions
Ask an SEO expert and they’ll swear that SEO (Search Engine Optimization) is way better than PPC (Pay-Per-Click Advertising). Turn the tables, and the PPC expert will swear on the opposite being true. Did everyone lose the ability to see the proverbial forest from the trees? Not really. You can make a case for both of them. SEO is better because the results last longer. In PPC, when you stop...